After faking a mental health crisis, streamer Tyler “Ninja” Blevins is back after some time off to announce that he will now be streaming everywhere.
In the past weekNinja tweeted “I just need a break… I don’t know when or where I’ll be back,” removed his profile pictures on all platforms, and changed his display names to “User Not Found.”
Many assumed his actions were signs of exhaustion and a mental health crisis, but in fact it was just a disgusting ruse before his big comeback.
“Took a little time off but now I’m back… and I’ll be live EVERYWHERE tomorrow at 12 CST,” he tweeted last night, with an accompanying video announcing his return.
That means Twitter, Instagram, TikTok, Facebook, YouTube, and Twitch.
I took a little time off but now I’m back… and I’ll be live EVERYWHERE tomorrow at 12 CST pic.twitter.com/k2nt1BVUuN
— Ninja (@Ninja) September 8, 2022
Prior to the announcement, some fans speculated that Ninja’s exclusivity deal may have ended two years after he returned to the platform from Mixer. In fact, this return seems to be in line with Twitch Exclusivity Policy Update.
While fans will welcome Ninja’s return, the streamer has come under fire for his handling of this announcement.
“There are huge issues with mental health in the streaming community and using it for marketing (poor marketing, mind you) is a blemish on a conniving plan,” wrote Twitch reporter Zach Bussey.
Saying that, Ninja got terribly close to this. The misunderstanding of the mental health crisis was stupid and unnecessary. There are huge issues with mental health in the streaming community and using it as marketing (poor marketing, mind you) is a blemish on an otherwise intriguing plan.
— Zach Bussey (@zachbussey) September 8, 2022
“Ultimately, no content creator should aspire to be whatever the ninja has become. It really is absolutely disgraceful to use mental health as a marketing strategy,” YouTube told TheTacticalBrit.
Ultimately, no content creator should aspire to be whatever the ninja has become. Really embarrassing to use mental health as a marketing strategy. https://t.co/DZDqwYDnSH
— TheTacticalBrit (@TheTacticalBrit) September 8, 2022
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