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New Delhi – India’s healthcare landscape has undergone a major transformation in the past three years. Technology has transformed the way this industry interacts with its consumers and has disrupted many existing models. Beyond private entities and health startups that emerged as problem solvers in response to the demand, the government provided broad support for initiatives such as the National Digital Health Mission (NDHM) further driving the transition. It has also placed a renewed focus on achieving universal health care through ayushman bharat, digitization of health recordsand Indradhanush Mission. India’s healthcare system will be largely defined by technological advances and digital care. Given this context, it is necessary to reform significant aspects of Medical Affairs to maximize the impact of medical activities.
The much-needed push
India eradicated polio years ago by launching an aggressive polio immunization campaign; and once again India has made history by delivering two billion COVID vaccines in a very short period of time. Similarly, the country also has the ability to lead the development of quality healthcare at scale and thereby revolutionize this segment for the world.
If 2022 was full of intentions, 2023 will turn out to be the year of action. In the coming year, the stalwarts of the healthcare industry will need to execute the plans outlined recently. There is an overwhelming need to embrace the power of digital health. health tech Today’s startups bring a deep understanding of the domain of access and affordability challenges to innovate and create new business models and partnerships.
That’s where we look with a renewed focus, on digital platforms and emerging technologies with the idea of bringing the best quality, affordable preventive health care in rural and semi-urban areas. We anticipate increased investment in public-private partnerships. The convergence of different health segments will allow the creation of a model focused on the patient, preventive and non-curative. This will also prompt traditional health institutions to explore newer models of care, such as point-of-care diagnostics in rural areas.
The role of technology: a bolder vision
According to a survey conducted by McKinsey & Company, approximately 90% of healthcare executives believe that organizations need to elevate their relationships with customers as partners to compete in a post-digital world. This is where technology will become the panacea in terms of providing the simplest solutions and ensuring patient-centered care.
Technologies such as remote monitoring, AI and ML, data analytics, and point-of-care diagnostics will advance further. To achieve this, the industry needs to undergo a significant transformation in the next five to ten years. -India needs more sustainable public-private partnerships that harness the knowledge and innovation of the private sector and the reach and distribution of the public sector to multiply the impact. For example, with point-of-care diagnostics, it is possible to reach remote areas and analyze multiple health markers and vital signs at once to diagnose underlying health conditions, such as heart disease. This will ensure that people do not have to travel long distances for basic health checks.
The way to follow
He Made in India The movement initiated by the government has been a historic moment in the history of the country. Digitization in healthcare, as with other industries, has always been on the agenda and is already paying off. We are also inching towards achieving diagnostic self-sufficiency, provided there is adequate momentum at the policy level on this front as well. Healthtech players are bringing solutions like diagnostics at the point of care. Taking advantage of digital systems can help make better decisions by improving manual interpretation and reducing the chances of errors is important. This can be achieved by optimizing financial incentives for domestic players to innovate and undertake more research and development. This will be the way forward to reinvent the Indian healthcare landscape.
Runam Mehta, Managing Director, cubeshealth
(DISCLAIMER: The views expressed are solely those of the author and are not necessarily endorsed by ETHealthworld. ETHealthworld.com will not be liable for any damages caused to any person/organization directly or indirectly)
