Let’s face it: when it comes to weightlifting accessories, products can be, say, a little bland – at least in the style department. Also, attach your wrist straps, lifting straps, and lifting belts through daily training and these gym go-tos will eventually reach a breaking point in terms of function.
However, this does not have to be the norm. You can have quality lift accessories that look as good as they perform, which is exactly what Non Conformity Co intends to deliver.
With an out-of-the-box attitude and dedication to making “dope” fitness gear that innovates and excites, not co offers a series of weightlifting accessories ready to tackle every workout.
To see if these offerings pack a punch or just make noise, we tested the entire line of accessories to see how high NoCo has raised the bar with its stable of wrist wraps, lifting straps, lifting belts, and arm trainers. Are these the revolutionary products the gym community has been waiting for, or are they just rebranded versions of the same song and dance?
This is what we found.
The NoCo lifting belt is a breath of fresh air
One team that immediately caught our eye was the NoCo lifting belt. At first glance, it resembles a typical nylon belt, but it definitely punches above its weight class with the stitched-in innovations. The NoCo belt, according to the brand, is the only belt that provides complete support to the abdominal area thanks to the inclusion of the front abdominal plate. Getting under a heavy squat, the front surface made bracing so much easier and I definitely felt the support all around.
The front ab plate also features a track for the belt to sit on when tightened, helping to keep everything in place during lifts. The hook and loop locking system was easy to maneuver and putting on the belt was a breeze too.
Aesthetically I don’t think you could ask for more. Available in four color combinations, the NoCo Lifting Belt definitely makes a statement with its colorful zig-zag stitching and aluminum buckle. Some of the threads could be prone to fraying along the way, but only time will tell if that comes to fruition.
The ArmTrainer is the bicep training accessory I never knew I needed.
Training your biceps may seem easy enough, just repeat those curls, but we’re all guilty of getting out of shape and swinging the weights on occasion. With NoCo Arm Trainerthis bad habit is left at the door, helping to fully isolate the muscle for better time under tension.
NoCo’s ArmTrainer resembles a typical arm blaster, but this accessory offers more than just isolated foot curls. The hook and loop strap can be worn around the body or neck for a slow mindful bicep workout and can also be strapped to a weight bench for preach or incline curls. However, I found that when worn on the body, the ArmTrainer was less secure than when worn around the neck. NoCo also eliminates a common problem with arm blasters where these lifting attachments are often bulky and cumbersome.
To store the ArmTrainer, simply unlock the drop-down tab at the end of each arm pad and slide them out for a more compact profile. This space-saving feature is nice – I had no trouble installing the ArmTrainer on my bag when not in use, but you’ll probably keep this accessory stored elsewhere on days off. However, it is good to know that when I need to train arms, it will not be a burden to take this accessory to the gym.
Simple additions make all the difference with lifting straps and wrist wraps
Straps and wraps can be great additions to any bag, providing security and support for large loads when used properly. Often our wrists and grip will fail before our muscles do, so by using these helpful accessories you can navigate your workout more efficiently.
There’s a pretty standard design when it comes to lifting straps and wrist wraps, so I wasn’t surprised that NoCo products had the recognizable silhouettes. However, the additions that were made turned out to be simple, but very effective.
Returning first to lifting strapsI found neoprene to be very comfortable during rows and deadlifts. The straps were easy to put on and the ballistic nylon gussets should be good for the long haul. The Icon and Urban Army colorways are also tasteful and provide just enough style without being off-putting; after all, it is a lifting strap.
For the wristbands, again, not a ton of barrier-breaking technology. Available in two wrap varieties – double for light to medium support and triple for medium to strong support – these NoCo accessories were a welcome addition back in the days of push. The NoCo wrist wraps provided enough stability for bench presses and other presses, and were not uncomfortable to put on.
However, the key feature of the note is the added hook and loop tab on the thumb loop. If you’re like me, you don’t like keeping the thumb loop on your finger once the wrap is, well, wrapped. This extra tab helps you store the bow when you pick it up, keeping it secure and out of the way. A simple addition, but a nice touch nonetheless.
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No Conformity Co Fitness Gear: The Verdict
With many innovations and prices that are easily compared to the competition, the NoCo line is definitely worth considering. The Lifting Belt and ArmTrainer stand out, without a doubt, but the touches given to their Lifting Straps and Wrist Wraps are also worth mentioning. Also, if you want your gear to have some attitude, these picks can definitely provide that aesthetic.
Revolutions do not happen overnight and the adoption of innovations takes time. But if the current stable is any indication, NoCo is well on its way to raising the bar for weightlifting accessories.
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